— WHAT WE DO

EVERY FORMAT. ONE CREW.

From high-impact special builds to integrated media and experiential sampling - XO covers concept, designs, permits, build and capture under one roof.

01

BRAND experiences

Our deep expertise in brand activation means we know exactly what it takes to turn heads. From initial concept and design to flawless on-site delivery and post-campaign analysis, we create interactive experiences that captivate crowds and spark conversations. From Special Builds to PR Stunts - XO can do it all.

SAMPLING HUBS

LIVE EVENTS

BRAND WORLDS

IMMERSIVE

ROADSHOWS



02

light projections

Turn architecture into media. Building-scale projections across 34 premium sites nationally - impossible to scroll past, impossible to ignore.

BUILDING PROJECTIONS

NATIONAL NETWORK

EVENTS CINEMA

Melbourne Punt Road Silos AFL Brownlow Winner Nick Daicos Collingwood AFL

03

murals & street art

Hand-painted, large-formart murals by leading artists. Earned, photogenic attention that lives in the street for weeks across 38 premium mural sites.

04

05

HAND-PAINTED

ARTIST NETWORK

34 SITES


product sampling

Boots-on-the-ground teams putting product in the right hands, in the right place, at the right moment - with the content capture to prove it.

STREET TEAMS

BRANDED VEHICLES

CAMPUS & CBD


ambient media

From high-impact drone shows to branded mobile media and tactical outdoor formats, we put your brand directly in front of people where they live, commute, and gather. High-visibility media engineered to stop people in their tracks and cut through the daily noise.

CUSTOM BUILDS

DRONE SHOWS

MOBILE MEDIA

RETAIL TAKE OVERS

POP-UPS

STUNTS

GUERILLA MEDIA

TACTICAL

CONCEPT TO CAPTURE , COVERED.

— HOW WE WORK


01

We interrogate the brief and pressure test ideas - balancing creativity with what’s actually buildable.


02

Designers and project managers lock the look and clear the red tape with centres, councils and landlords.


03

Qualified crews fabricate and execute on the ground, delivering as close to identical to the orginal concept.


04

Concept captures plus post-campaign analysis and audience attributions through our Lumos intelligence layer.

— LET’S MAKE NOISE

brief us on your next move.

Tell us the brief. We’ll tell you how to make it unmissable.